Midterm for Go-To-Market class at the University of Oregon.
Brief:
The ON senior management team can’t find the space to pause & analyze their GTM functions. They’ve asked you to do so in a simplified manner. They want to understand what their priorities ought to be for the next 18 months.
How would you:
Define ON’s positioning?
Prioritize their key areas (functions) of attention?
Focus on the one function that could move the business needle most for them?
Define ON’s positioning?
Prioritize their key areas (functions) of attention?
Focus on the one function that could move the business needle most for them?
